Dairy Queen is expanding its summer menu with a trio of globally inspired Blizzard flavors and a limited-edition patriotic slush float designed to celebrate two major summer events.
The new Blizzard offerings are being released as "historic celebrations [are] taking center stage across America this summer," according to a company announcement . The timing coincides with the nation's 250th anniversary and the excitement of international soccer competitions being held on U.S. soil this summer .
Beginning June 29, participating Dairy Queen locations nationwide will offer the Blizzard Cup Lineup, featuring three distinct flavor profiles that draw inspiration from different global culinary traditions . The Strawberry Mango-flavored Mochi Blizzard combines mango-flavored mochi pieces and strawberry topping blended with the chain's signature soft serve . The Biscoff Cookie Blizzard incorporates crunchy, caramelized Biscoff cookies, while the Mexican-style Hot Chocolate made with Abuelita Blizzard features Abuelita Mexican Hot Chocolate Mix, chocolate chunks, fudge-covered marshmallows, and cocoa fudge .
In addition to the Blizzard lineup, Dairy Queen is introducing a themed frozen dessert honoring America's 250th birthday. The Stars & Stripes Misty Slush Float features layers of Cherry Misty Slush, classic soft serve, and Blue Raspberry Misty Slush, finished with festive star sprinkles . The patriotic float will be available in a small size for $2.50 from June 29 through July 5 at participating locations .
Dairy Queen is pairing the new menu items with promotional incentives for its loyalty members. DQ Rewards members can participate in the DQ Go for the Globe Sweepstakes through the DQ App from June 29 through July 26, with the chance to win a dream vacation valued at $12,400 for a six-night trip for two . Members earn three sweepstakes entries for each of the Blizzard Cup Lineup flavors purchased, and 15 bonus entries when they purchase all three Blizzards .
From June 29 through July 5, customers can also earn 250 bonus DQ points and three sweepstakes entries by purchasing a small Stars & Stripes Misty Slush Float for $2.50 . The promotional window aligns with the Fourth of July holiday period, providing an accessible price point during a time when consumers are often looking for affordable summer treats .
The launch comes as several major restaurant chains are rolling out special menu items tied to summer events, including the upcoming FIFA World Cup matches hosted in the United States . Dairy Queen's latest additions aim to capture customers seeking seasonal treats during holiday gatherings and warm-weather outings .
The new Blizzard Cup Lineup and Stars & Stripes Misty Slush Float are available for order through the DQ mobile app and online at participating U.S. Dairy Queen restaurants nationwide . Customers can sign up for DQ Rewards through the app or the company's website to access exclusive deals and promotions .